The operating philosophy

The servicing philosophy

Reflect the culture philosophy in the whole process of servicing—customer orientation/ integrity and responsible/ quickly response/continuous innovation
To build customers oriented business service system, insist the principle that the interests of customers are above everything;
To insist on being honest and creditability, do not condone mis conduct, refuse the hidden rules in the industry;
To take responsibility for customers, always remenber that “1% of our mistakes, make the customers 100% lose”;
To maintain the ability to adjust with the changing of markets and customers needs, eager to change and innovate.

Enterprise Vision

The field of Real Estate circulation

Business Scope—covering the sales circulation of real estate development, stock housing sales and rental services, land circulation, institutional property assets management and other areas. Through the services in real estate area, the company tries to improve the living environment for residents, and meet the purchase need of houses of residents.

Becoming The Best

Company Goal—Form the most infulential brand, become the first choice of customers with good growth potential and investment value;
Build soft power, support the brand strategy orientation with standard internal management, in order to become the largest, most profitable and best imaging benchmarking enterprise.

Integrating value-adding

Company’s operating nature—through the integration of resources, information, funds as well as businesses, to provide quality services to customers. Adding value to customers and the company are always the premise of the company when choosing business field, businesses integrating orentation, and development path.

IService providers

Company function locating—the company will focus on the real estate circulation services field, not real estate developers.With consistent professionalism and advantages in professional system, the company will establish a real estate service brand in china, and try to reward our partners steady growth steadily.

Enterprise mission

Promote the industrialization progress of the real estate circulation field and even the whole real estate area in China, to help people live and work in peace.
To the industry, the large-scale and professionalism of the SYS•WIN Brokerage will greatly promote the industrialization of China’s real estate circulation field; and through servicing real estate industry, the growth of the company will also help to enhance the level of the whole industry in scale, professionalism and standardization, and then play a role in the industrialization of China real estate industry.
To the society, the company tries to service the entire society with its professional and concept, to obey the principle of intermediary, services and business, to provide a better quality service environment to secure people’s assets and interests, to help people to achieve their housing dreams.

Enterprise guiding ideology

Sustainable development: The significance and connotation of “ sustainable development”:
Do not limit to the speed, efficiency or survival in general sense in short-term.
Do pursuit and pay attention to the enhancement of integrated competitiveness and sustainable development capacity.
Do set sustainable development as the guiding ideology and criteria in making significant strategic decisions.
Do pursuit of excellence and go beyond the self.
Do grow up steadily and gradually.
Do become an excellent 100 years enterprises and prosperity forever.

The core competitiveness of the enterprise

The soft power included that the Culture, System, Brand. Along with the ever-changing external environment, the company adjusted business model and operating strategy accordingly, but the soft power which includes Culture, System, Brand is steady and accumulates itself continuously. The company is culturing trustworthy employees with “ Culture” construction; providing quality services through “System” construction; creating greater profit space for customers with “Brand” construction. The foundation of “soft power” is to culture employees, gain identity from customers and help customers to success. Soft power is the drive of sustainable development and the vitality of the company, and is also the core competitiveness which the company tries to insist and build in a long run.

The human resourses philosophy

Value character and talents, fair and just

Value character and talents

Employees with both good character and talents are fortune of the company.
The company pays attention to talents as well as character. The company will not hire those people who damaging the reputation of the firm.
Insist “layman industry is not layman”, try to attract excellent talents from all sectors and treat them fair and just. Respect employee’s characters, and use the right people with their specialties, offer non-celling development space.

Fair and just

Insisting on the employment mechanism with fair and just, is the vitality security of the company.
The company values the simplification of relationships and refuse nepotism. The company will insist fair and just in human resourses issues, and try to provide equal development opportunities for every employee.

Real estate broker

Park housing advocates life-long customer service, real estate life-cycle services and the best customer experience at the core concept. Through the standardization of specialized marketing services, a second-hand sales model of interaction and innovative IT system stores, as well as the attitude of integrity, to create an intermediary real estate industry in the future.

services

1. House business with rents
2. To customer entire journey real estate service
3. Life cycle real estate track and management
4. Real estate omni-directional value analysis and investment managing finances suggestion
5. Housing market user-friendly region segmentation
6. Customer demand and real estate personalized match
7. Variation real estate marketing promotion strategy and implementation
8. Partial proxy, closing proxy and bad assets proxy